Our first thought was: This is what VR was invented for! For the Swiss paint & coatings manufacturer Clariant, one of the world's leading specialty chemical companies, we built a room-scale VR experience. Visitors at the European Coatings Show could create their own, unique artwork by spray-painting a virtual canvas. For bystanders, created the impression that the paint was actually being sprayed physically sprayed onto a LED screen. Winner of a German Brand Award 2018.
